Posts by Sarah
What are the right marketing activities for your business?
Without any marketing plan or strategy, businesses are simply offering their products or services, in the hope that
Read MoreDoes email marketing still work?
Although email marketing is what we might consider one of the older digital channels, it is still very relevant with 3.9 billion users
Read MoreKey ingredients for creating a successful marketing plan
As Benjamin Franklin once famously said, “If you fail to plan, you are planning to fail. Without a marketing strategy, marketing plan
Read MoreWhy you should invest in marketing when times are tough
There’s no doubt that 2020 was a tough year and the start of 2021 is not looking much better. With Brexit complete and
Read MoreSocial is a way of thinking
How often do you hear people talk about social media like it’s a platform? Yes Facebook, LinkedIn and Twitter are platforms,
Read MoreHow to use Awareness Days in your social media content
Every year we commemorate Remembrance Day, and acknowledge days like World Kindness Day and Children in Need, this begs
Read MoreMarketing resilience in a time of constant change
Marketing resilience is both a mindset and activities that enable business agility. The blueprint for marketing resilience
Read MoreFive content marketing secrets
Is your content hitting the mark? Is it reaching your target audience? Are they engaging with your content through all that noise
Read MoreHow to stop your business being invisible
Does it feel like no one knows who you are? Frustrated that your business is the best kept secret in the industry.
Read MoreCreating memorable moments with video
It’s easy to see why video is so popular and why businesses are embracing the power of video in their marketing. Video is easy to digest,
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